Bold volumes and sweeping lines and planes define the language for the architectural interior design of the showroom. Cars are positioned at a 45 degree angle to provide a different view point to the passer-by, dependent on the direction headed. The same angle is amplified with the architecture, the lighting and all finishes following suit. As a result, the cars appear to be in motion, almost like a long exposure photograph of a fast moving car, only this time the car is always in focus.